By Switzer J.

ISBN-10: 0071487786

ISBN-13: 9780071487788

ISBN-10: 0071508104

ISBN-13: 9780071508100

You might have spent loads of time, attempt, and cash to get the place you're this day. you've got employed staff or verified outsource relationships. you have got built services or products, marketed, bought, and brought. might be you're employed for a small enterprise, sharing the owner's dream for big wealth. alongside the way-without even understanding it-you've created anything else too: marketable resources. resources reminiscent of your relationships with providers, your advertisements calendar, your net presence, your key staff, your revenues strength . . . and every little thing else that has effects on your business.Instant source of revenue is the 1st ever procedure to teach you ways to show unusual resources into source of revenue you may make and use in exactly hours, days or weeks-and that will help you increase completely new streams of source of revenue from not likely resources.

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Extra resources for Instant Income: Strategies That Bring in the Cash for Small Businesses, Innovative Employees, and Occasional Entrepreneurs

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Planning a Campaign to Reactivate Customers When customers change their normal buying pattern by more than 25 percent, you should be on the alert, particularly if you are selling a consumable product or service that customers use up, then repurchase frequently. What could you do to reactivate past customers? Answer the following questions to plan your reactivation campaign: ➤ When you look at your database, which groups of customers have stopped doing business with you? ➤ What were these customers’ business or personal needs when they were doing business with you?

Instead of selling a simple packaged product, you might be selling a long-term service contract with varying staff costs, related delivery costs, sales commissions, and so on. Be fair to yourself and make sure you cover all your costs before calculating how you’ll split the money. What if your partner wants to simply split the gross sales amount? Try to avoid paying your hard costs out of your percentage of the gross. Instead, try to calculate your percentage of the gross so that it covers your costs, even if your split is more than 50 percent.

Specials of the Day Years ago, whenever I called my Apple Macintosh reseller, the salesperson would help me with my catalog order, then upsell me by offering several specials of the day before completing the sale. The reseller always featured some nifty little software application or font collection or desk accessory priced at $49 or less. I loved those deals. To a Macintosh aficionado, they were like penny candy. In fact, this catalog company did such a good job of making these specials enticing that it got to the point where I was trained to ask for them while I was finalizing my equipment purchases.

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Instant Income: Strategies That Bring in the Cash for Small Businesses, Innovative Employees, and Occasional Entrepreneurs by Switzer J.


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